The Sprint Presentation
The sprint presentation is 15 minutes long + 5 minutes of Q&A. The goal of the presentation is to brief the audience about your Sprint, with a focus on results. The audience is your classmates and the faculty: we are genuinely interested in your digital innovation and what you learned through your Sprint.
Tell the story of how you did the sprint. Keep it conversational, although not sloppy or unrehearsed. The following bullets might give you an idea of how to structure your presentation. Be guided, not constrained by them.
- Tell us quickly about the big bold idea (Monday). Why is it an important problem? How did you converge to a solution (Tuesday and Wednesday)?
- Show us the prototype that you built (Thursday) and describe how it works.
- Describe the test. Who were the subjects? What did they do? Where? Etc. Include a video showing segments from all subjects. The videos of the tests are the most important and interesting part of the presentation. They are incredibly powerful. They must be the centerpiece of your presentation. We want to see what your subjects did. A very powerful technique is to segment the overall process of using your innovation into steps and then showing a few / all the subjects engaged in the first step, then a few of them engaged in the second step, etc. Stop the video and comment as needed.
- Describe the results using a positive/neutral/negative classification. What did you measure? What worked and what did not work? What was surprising, if anything?
- Finally, assess the sprint. Do you feel that you answered at least some of the sprint questions from Monday? Is this a viable business idea? We are not looking for a fully detailed business case, just a conversation on what you learned.
Overall, be authentic in your storytelling. Do not portray something as a great success if it was not. Maybe you still believe that the fundamental idea is good even if the particular way you chose to implement it was not fully successful.
Dress code: think Steve Jobs, think projecting an image of young, bright, digital innovators. Think internal presentation at an innovative consulting company. No suits.
We look forward to your presentations!